Health experts have lined up to pillory the KFC Double Down for encouraging irresponsible eating. But it also marks the latest in a string of ads that try to appeal to masculinity.
Hungry jacks
How Maccas conned us into thinking Angus beef was special
Michael Pascoe doesn’t mince his words as he explains the Great Burger Con of 2009. Angus beef mince is just like any other beef mince, but fast food companies — and some clever advertising — have us suckers fooled.
Burgers 101: from the Angry Angus to Neil Perry’s $22 Wagyu beef
“Gourmet” burgers are So Hot Right Now — even McDonald’s and Hungry Jack’s are getting in on the fad with their Angus beef numbers. But, high-end or not, there’s an art to engineering the perfect burger, says Ed Charles, and it all starts with fat and salt.
Hungry Jack’s burger mysteriously loses 6.7g of fat overnight
Just days after Hungry Jack’s new “Angry Angus” burger was slammed for its high fat and salt content, the nutritional information on the company’s website was quietly changed to show 83 fewer calories — 6.7g of fat and a gram of salt mysteriously vanished overnight.
The brilliant strategy behind four beef patties
Chances are the quadruple bypass burger and the associated “controversy” have done Hungry Jack’s no harm at all, writes Stephen Downes.
