Deep-pan debacle: the US govt’s cheesy contradictionsLast year American organisation Dairy Management came to Domino’s rescue and developed pizzas with 40 percent more cheese. The strategy worked well - but Dairy Management is a creation of the US Department of Agriculture, which campaigns against fatty foods.
Domino’s
VIDEO: Domino’s: Our pizzas don’t taste like cardboard anymore!
A ballsy new marketing strategy from fast food chain Domino’s shows actual customers panning its (old) pizzas for tasting like cardboard and ketchup with a message that basically boils down to “we’re not shit anymore!”
The biggest PR blunders of the year
A US PR company has compiled a list of the biggest PR cock-ups for 2009, including the boy scout spork, Domino’s Pizza YoutTube grossout and, of course, Kanye.
Media briefs: Social media bites McDonalds and Domino’s
Filthy Adelaide Maccas a worlwide hit … US paper ad revenue plummets … Should The NY Times go online-only?
Domino’s Pizza posts apology video
Domino’s Pizza have created an online video of their own after a clip of two employees defiling food went viral and caused a PR disaster.
