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	<title>Crikey &#187; Coca-Cola</title>
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		<title>Why fructose-laden drinks when there&#8217;s a healthy option on tap?</title>
		<link>http://www.crikey.com.au/2009/10/22/why-fructose-laden-drinks-when-theres-a-healthy-option-on-tap/</link>
		<comments>http://www.crikey.com.au/2009/10/22/why-fructose-laden-drinks-when-theres-a-healthy-option-on-tap/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 02:00:00 +0000</pubDate>
		<dc:creator>David Gillespie</dc:creator>
				<category><![CDATA[Food & Travel]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[bottled water]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Coke]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[fructose]]></category>
		<category><![CDATA[kidney disease]]></category>
		<category><![CDATA[kidney health australia]]></category>
		<category><![CDATA[P&N Beverages]]></category>
		<category><![CDATA[soft drinks]]></category>
		<category><![CDATA[sports drinks]]></category>
		<category><![CDATA[Wacky Water]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/2009/10/22/why-fructose-laden-drinks-when-theres-a-healthy-option-on-tap/</guid>
		<description><![CDATA[In the name of getting enough water, Australia's school canteens are selling kids a drink sweetened with 21g of pure fructose. When did we become a nation requiring constant hydration, anyway?]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2009/10/22/why-fructose-laden-drinks-when-theres-a-healthy-option-on-tap/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Drinking with the enemy: the soft drink marketing wars</title>
		<link>http://www.crikey.com.au/2009/10/21/drinking-with-the-enemy-the-soft-drink-marketing-wars/</link>
		<comments>http://www.crikey.com.au/2009/10/21/drinking-with-the-enemy-the-soft-drink-marketing-wars/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 02:00:00 +0000</pubDate>
		<dc:creator>Croakey</dc:creator>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[Food & Travel]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Derek Yach]]></category>
		<category><![CDATA[junk food]]></category>
		<category><![CDATA[obesity]]></category>
		<category><![CDATA[Pepsi]]></category>
		<category><![CDATA[public health]]></category>
		<category><![CDATA[soft drinks]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/2009/10/21/drinking-with-the-enemy-the-soft-drink-marketing-wars/</guid>
		<description><![CDATA[Soft drink giants Coca-Cola and PepsiCo are locked in a neck-and-neck battle to become new best friends of public health. It’s what you do when your industry is facing flak as an enemy of public health, writes <b>Melissa Sweet</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2009/10/21/drinking-with-the-enemy-the-soft-drink-marketing-wars/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The soft drink supermarket</title>
		<link>http://www.crikey.com.au/2009/09/07/the-soft-drink-supermarket/</link>
		<comments>http://www.crikey.com.au/2009/09/07/the-soft-drink-supermarket/#comments</comments>
		<pubDate>Mon, 07 Sep 2009 00:30:25 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Food & Travel]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Video of the Day]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[soft drinks]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=84591</guid>
		<description><![CDATA[Meet John Nese, the man who stocks 500 soft drink flavours, including cucumber soda. Now that's freedom of choice.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2009/09/07/the-soft-drink-supermarket/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Whingers and rentseekers owe taxpayers billions in wasted time</title>
		<link>http://www.crikey.com.au/2009/05/22/independent-study-reveals-whingers-and-rentseekers-owe-taxpayers-1-billion/</link>
		<comments>http://www.crikey.com.au/2009/05/22/independent-study-reveals-whingers-and-rentseekers-owe-taxpayers-1-billion/#comments</comments>
		<pubDate>Fri, 22 May 2009 03:53:38 +0000</pubDate>
		<dc:creator>Bernard Keane</dc:creator>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Environment Protection and Heritage Council]]></category>
		<category><![CDATA[Lion Nathan]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=60512</guid>
		<description><![CDATA[What’s the cost to Australians each year of the time spent reading press articles and hearing news bulletins based on biased "independent" modelling generated by whingers and rentseekers?]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2009/05/22/independent-study-reveals-whingers-and-rentseekers-owe-taxpayers-1-billion/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Fluoride: The mother of all band-aids</title>
		<link>http://www.crikey.com.au/2008/12/15/fluoride-the-mother-of-all-band-aids/</link>
		<comments>http://www.crikey.com.au/2008/12/15/fluoride-the-mother-of-all-band-aids/#comments</comments>
		<pubDate>Sun, 14 Dec 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[dental]]></category>
		<category><![CDATA[fluoride]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Politics government]]></category>
		<category><![CDATA[Water]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Government and now Big Sugar are carpet bombing the water drinkers rather than laser targeting the sugar drinkers, writes <b>David Gillespie</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/12/15/fluoride-the-mother-of-all-band-aids/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Is the Coke-Lion Nathan deal selling Aussie borrowers short?</title>
		<link>http://www.crikey.com.au/2008/11/18/is-the-coke-lion-nathan-deal-selling-aussie-borrowers-short/</link>
		<comments>http://www.crikey.com.au/2008/11/18/is-the-coke-lion-nathan-deal-selling-aussie-borrowers-short/#comments</comments>
		<pubDate>Mon, 17 Nov 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Business economy]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Lion Nathan]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[The Coca Cola-Lion Nathan deal raises questions about where the funding is coming from and why it hasn't been made available to other borrowers, writes <b>Glenn Dyer</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/11/18/is-the-coke-lion-nathan-deal-selling-aussie-borrowers-short/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Coca Cola Chronicles: in need of some new PR tricks</title>
		<link>http://www.crikey.com.au/2008/10/31/the-coca-cola-chronicles-in-need-of-some-new-pr-tricks/</link>
		<comments>http://www.crikey.com.au/2008/10/31/the-coca-cola-chronicles-in-need-of-some-new-pr-tricks/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[The Ad Business]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[public relations department]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Trying to convince the public a series of urban myths exist and then trying to make the product out to be something it is not is despicable, writes <b>Gary Muratore</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/31/the-coca-cola-chronicles-in-need-of-some-new-pr-tricks/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Comments, corrections, clarifications, and c*ckups</title>
		<link>http://www.crikey.com.au/2008/10/29/comments-corrections-clarifications-and-cckups/</link>
		<comments>http://www.crikey.com.au/2008/10/29/comments-corrections-clarifications-and-cckups/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Your Say: Daily Mail readers' feedback]]></category>
		<category><![CDATA[chloe hooper]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[palm island]]></category>
		<category><![CDATA[Politics government]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[First Dog on the Moon and internet filtering ... climate change and push polling ... Coca-Cola ... another bailout? ... ]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/29/comments-corrections-clarifications-and-cckups/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Coca-Cola Chronicles: Big Sugar drops the other shoe</title>
		<link>http://www.crikey.com.au/2008/10/28/the-coca-cola-chronicles-big-sugar-drops-the-other-shoe/</link>
		<comments>http://www.crikey.com.au/2008/10/28/the-coca-cola-chronicles-big-sugar-drops-the-other-shoe/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[ACMA]]></category>
		<category><![CDATA[advertising campaigns]]></category>
		<category><![CDATA[childhood obesity]]></category>
		<category><![CDATA[Coca-Cola]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Coca-Cola's hope is that by showing what terribly good corporate citizens they are, they’ll head the Parliamentary Obesity enquiry and ACMA off at the pass, writes <b>David Gillespie</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/28/the-coca-cola-chronicles-big-sugar-drops-the-other-shoe/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Coca-Cola Chronicles: Cocaine back in &#8216;85</title>
		<link>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-cocaine-back-in-85/</link>
		<comments>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-cocaine-back-in-85/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[spin]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[I put the cocaine question to Coca-Cola in 1985 and received a reply from Yvonne Howie, External Affairs Manager, writes <b>Kevin Jones</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-cocaine-back-in-85/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>The Coca-Cola Chronicles: Spinning with Big Sugar</title>
		<link>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-spinning-with-big-sugar/</link>
		<comments>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-spinning-with-big-sugar/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[corporate spin]]></category>
		<category><![CDATA[obesity]]></category>
		<category><![CDATA[tobacco companies]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Is Big Sugar starting to sound a lot like Big Tobacco? asks <b>David Gillespie</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/21/the-coca-cola-chronicles-spinning-with-big-sugar/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Coca Cola responds: Setting the record straight</title>
		<link>http://www.crikey.com.au/2008/10/20/coca-cola-responds-setting-the-record-straight/</link>
		<comments>http://www.crikey.com.au/2008/10/20/coca-cola-responds-setting-the-record-straight/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Coca-Cola]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[We knew this campaign had the potential to be controversial, writes <b>Joanna Price</b>, Public Affairs and Communications Director, Coca-Cola South Pacific. But it's time to set the record straight.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/20/coca-cola-responds-setting-the-record-straight/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Coca-Cola blinks, loses its marketing mojo</title>
		<link>http://www.crikey.com.au/2008/10/20/coca-cola-blinks-loses-its-marketing-mojo/</link>
		<comments>http://www.crikey.com.au/2008/10/20/coca-cola-blinks-loses-its-marketing-mojo/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand message]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Health]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[What is wrong with Coca-Cola? Not the drink – the company, asks <b>Stephen Downes</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/20/coca-cola-blinks-loses-its-marketing-mojo/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Busting Kerry Armstrong&#8217;s Coca Cola myths</title>
		<link>http://www.crikey.com.au/2008/10/16/busting-kerry-armstrongs-coca-cola-myths/</link>
		<comments>http://www.crikey.com.au/2008/10/16/busting-kerry-armstrongs-coca-cola-myths/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Kerry Armstrong]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Kerry Armstrong has sold her wholesome and motherly image for the express purpose of making parents feel comfortable about purchasing Coca Cola, writes <b>Craig Sinclair</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/16/busting-kerry-armstrongs-coca-cola-myths/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Kerry Armstrong sells her soul for Coke</title>
		<link>http://www.crikey.com.au/2008/10/13/kerry-armstrong-sells-her-soul-for-coke/</link>
		<comments>http://www.crikey.com.au/2008/10/13/kerry-armstrong-sells-her-soul-for-coke/#comments</comments>
		<pubDate>Sun, 12 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Kerry Armstrong]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Why is actor Kerry Armstrong 'myth busting' for Coca Cola? asks <b>Stephen Downes</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/13/kerry-armstrong-sells-her-soul-for-coke/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Coca-Cola&#8217;s boobs = more cash for cancer research</title>
		<link>http://www.crikey.com.au/2008/10/03/coca-colas-boobs-more-cash-for-cancer-research/</link>
		<comments>http://www.crikey.com.au/2008/10/03/coca-colas-boobs-more-cash-for-cancer-research/#comments</comments>
		<pubDate>Thu, 02 Oct 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[breast cancer awareness]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[donations]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Donors want their money to make a difference to the cause they support. Sponsors want their 'investment' to result in tangible commercial benefits for their shareholders, writes <b>Trevor Cook</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/10/03/coca-colas-boobs-more-cash-for-cancer-research/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why dietitians love Coca Cola</title>
		<link>http://www.crikey.com.au/2008/03/26/why-dietitians-love-coca-cola/</link>
		<comments>http://www.crikey.com.au/2008/03/26/why-dietitians-love-coca-cola/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[McDonald's]]></category>
		<category><![CDATA[nutrition]]></category>
		<category><![CDATA[Politics government]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Professional associations are naïve to think they can influence junk food companies, writes <b>Dr Rosemary Stanton</b>.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2008/03/26/why-dietitians-love-coca-cola/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Rundle: Never mind the polls, Fanta was a Nazi nature boy</title>
		<link>http://www.crikey.com.au/2007/10/01/rundle-never-mind-the-polls-fanta-was-a-nazi-nature-boy/</link>
		<comments>http://www.crikey.com.au/2007/10/01/rundle-never-mind-the-polls-fanta-was-a-nazi-nature-boy/#comments</comments>
		<pubDate>Sun, 30 Sep 2007 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[bloke]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Election 2007]]></category>
		<category><![CDATA[gypsy boots]]></category>
		<category><![CDATA[irn bru]]></category>
		<category><![CDATA[professional songwriter]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[You know the song "Nature Boy" - "there was a boy... a very strange enchanted boy..."? Nat King Cole made it is his own, but it was written by a bloke named eden abhez (he refused to capitalise his name), a Los Angeles bohemian who for a time lived underneath the first 'L' of the Hollywood sign - which until the 40s actually read "Hollywoodland", the name of an early piece of property speculation in which Mack Sennett of Keystone Kops fame had some big money.

]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2007/10/01/rundle-never-mind-the-polls-fanta-was-a-nazi-nature-boy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Corporations welcome to advertise in Australian classrooms</title>
		<link>http://www.crikey.com.au/2007/09/28/corporations-welcome-to-advertise-in-australian-classrooms/</link>
		<comments>http://www.crikey.com.au/2007/09/28/corporations-welcome-to-advertise-in-australian-classrooms/#comments</comments>
		<pubDate>Thu, 27 Sep 2007 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Politics]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[examples of corporations]]></category>
		<category><![CDATA[new south wales education]]></category>
		<category><![CDATA[private corporations]]></category>
		<category><![CDATA[state education departments]]></category>

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		<description><![CDATA[State education departments around Australia have told Crikey private corporations like McDonald’s and Coca-Cola, are not restricted from advertising their products to children inside classrooms.]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2007/09/28/corporations-welcome-to-advertise-in-australian-classrooms/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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