I think Mark Scott’s ABC might end up inheriting the earth — or the dominant position in the Australian broadcasting world — despite itself, writes Adrian Swift.
Channel Ten 
MasterChef set to be spoiled by sponsors
It was nice while it lasted: the forthcoming series of Celebrity MasterChef Australia will give its sponsors — including McDonald’s, Harvey Norman and Coles — “tailored on-air” integration, meaning more spruiking and less sauteing.
Big Brother dying across the globe
Perhaps the most iconic of all reality television programs, Big Brother, is being axed around the world, as life for broadcasters and marketers gets rougher and losses mount.
MasterChef cooks up big numbers online
MasterChef didn’t just rule Australian TV screens last month: it dominated our computer monitors, too, with the show’s website drawing huge traffic. Come series two, advertisers will be scrambling to get a piece of the action online as well as on the box, predicts Ben Shepherd.
Is Ten “leaking” its own shows to YouTube?
A YouTube account purporting to feature “leaked” Channel Ten content looks suspiciously like it was put there by the network itself. Tim Burrowes investigates.
Seven has MasterChef rival on the boil
In a thoroughly predictable move, Seven is reportedly planning its own reality cooking show, following the success of Ten’s MasterChef. Will it tank as badly as the last time the network pulled this stunt with Make Me a Supermodel?
How Channel Nine fudged their chance to grab MasterChef
In the annals of Australian TV there are a few stories about networks rejecting programs that other networks subsequently picked up and made a hit — but this has to be the biggest doozie…
Channel 10 and their leaky YouTube PR
Has Channel Ten been leaking videos of The 7pm Project on YouTube in a PR stunt? Too bad that they sent a media release directing journalists to the video channel. mUmBRELLA investigates.
Nine dances its ratings away
The Nine Network continues to give Australian TV viewers turkeys — and it’s not even Christmas yet.
Nine Go!es for the yoof
Nine has announced their new multichannel, Go!, with a line-up of shows that could pose a formidable threat to Ten’s teen demographic.
Channel Ten cooks up a big year in ratings
In its toughest year financially since the 1990s when it was bailed out of bankruptcy, Ten is having its one of its best years ever on the screen.
Ten’s weatherman ambushed by screaming teens
Comedy gold as Channel Ten’s Tim Bailey is assailed by whooping teenage girls in a live cross.
Media companies on Twitter: slow down bucko
Twitter is mighty hip. We know this because News Ltd keeps telling us that it is a waste of time — yet can’t stop devoting column inches to its existence, writes Dan Barrett.
Josh Thomas thinks twice on Ten tweet
Comedian Josh Thomas insults Channel Ten on Twitter then thinks better of it. Lucky we saved a copy.
The networks’ latest lineup is all about fantasy
Doctors and a bit of fantasy dominate the programs picked up by Australia’s three commercial networks for later in the year and 2010.
Tips and rumours: Nothing casual about Queensland government terminations
What’s happening with staff in the Queensland government?
Ten’s 90-minute news “just doesn’t work”
Insiders say Channel Ten’s attempts to revamp their afternoon news to extend into the 6pm time slot “fell flat on its face”.
Axing The Simpsons would be commercial suicide for Ten
Last night’s solid ratings performance by the Ten Network was overshadowed by a erroneous online report claiming it would soon axe The Simpsons.
