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	<title>Crikey &#187; Audit Bureau of Circulation</title>
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		<title>Black, white and read all over &#8230; not so say circulation figures</title>
		<link>http://www.crikey.com.au/2011/11/11/black-white-and-read-all-over-not-so-say-circulation-figures/</link>
		<comments>http://www.crikey.com.au/2011/11/11/black-white-and-read-all-over-not-so-say-circulation-figures/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 02:09:57 +0000</pubDate>
		<dc:creator>Glenn Dyer</dc:creator>
				<category><![CDATA[Companies]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[Fairfax]]></category>
		<category><![CDATA[News Ltd]]></category>
		<category><![CDATA[newspaper circulation figures]]></category>
		<category><![CDATA[newspaper death watch]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=258682</guid>
		<description><![CDATA[The latest metropolitan newspaper circulation figures provide the newbie CEOs at News Ltd and especially Fairfax Media with their biggest and most important tests.]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Newspaper sales audit change &#8230; Aussie editor freed &#8230;</title>
		<link>http://www.crikey.com.au/2011/07/01/media-briefs-newspaper-sales-audit-change-aussie-editor-freed-news-corpbskyb-deal-imminent/</link>
		<comments>http://www.crikey.com.au/2011/07/01/media-briefs-newspaper-sales-audit-change-aussie-editor-freed-news-corpbskyb-deal-imminent/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 03:01:42 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media briefs]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[BSkyB]]></category>
		<category><![CDATA[New York Post]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[White House]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=232716</guid>
		<description><![CDATA[Front page of the Day ... ABC announces "milestone" changes to auditing rules for newspaper sales ... Australian media boss Ross Dunkley free after conviction in Burma ... ]]></description>
		<wfw:commentRss>http://www.crikey.com.au/2011/07/01/media-briefs-newspaper-sales-audit-change-aussie-editor-freed-news-corpbskyb-deal-imminent/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>News Ltd the biggest loser in paper circ figures</title>
		<link>http://www.crikey.com.au/2011/02/11/news-ltd-the-biggest-loser-in-paper-circ-figures/</link>
		<comments>http://www.crikey.com.au/2011/02/11/news-ltd-the-biggest-loser-in-paper-circ-figures/#comments</comments>
		<pubDate>Fri, 11 Feb 2011 02:15:44 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[audit circulation]]></category>
		<category><![CDATA[fairfax newspapers]]></category>
		<category><![CDATA[News Limited]]></category>
		<category><![CDATA[newspaper circulations]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[West Australian Newspapers]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=202953</guid>
		<description><![CDATA[News Ltd is the big loser from the slump in newspaper sales in 2010, casting doubt on the continuing presence of some senior editors and executives at Rupert Murdoch's Australian empire.]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>The Age&#8217;s downsizing &#8230; circulation pressure mounts &#8230;</title>
		<link>http://www.crikey.com.au/2010/10/27/media-briefs-the-ages-downsizing-circ-pressure-mounts-pink-faced-on-apology/</link>
		<comments>http://www.crikey.com.au/2010/10/27/media-briefs-the-ages-downsizing-circ-pressure-mounts-pink-faced-on-apology/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 02:11:07 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Media briefs]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[Fairfax]]></category>
		<category><![CDATA[The Age]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=181236</guid>
		<description><![CDATA[<em>The Age</em> of getting smaller and smaller ... pressure mounts on the Audit Bureau of Circulations ... the Tocumwal "experience" ... Google has cash for new media innovators ...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Herald Sun inflates circulation by 100k each day: Guthrie tell-all</title>
		<link>http://www.crikey.com.au/2010/10/11/herald-sun-inflates-circulation-by-100k-each-day-guthrie-tell-all/</link>
		<comments>http://www.crikey.com.au/2010/10/11/herald-sun-inflates-circulation-by-100k-each-day-guthrie-tell-all/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 02:26:54 +0000</pubDate>
		<dc:creator>Andrew Crook</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[Bruce Guthrie]]></category>
		<category><![CDATA[circulation figures]]></category>
		<category><![CDATA[Herald Sun]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=177473</guid>
		<description><![CDATA[The circulation of the nation's biggest selling tabloid, News Limited's the Herald Sun, is artificially inflated by up to 100,000 copies per day, according to the paper's former editor-in-chief Bruce Guthrie. Its one of many revelations on the newspaper industry in Guthrie's tell-all <em>Man Bites Murdoch</em>.]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Readership vs. circulation: the numbers that matter</title>
		<link>http://www.theaustralian.news.com.au/business/story/0,28124,26067740-5016935,00.html</link>
		<comments>http://www.theaustralian.news.com.au/business/story/0,28124,26067740-5016935,00.html#comments</comments>
		<pubDate>Mon, 14 Sep 2009 01:07:27 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Links]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[circulation figures]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[publishing industry]]></category>
		<category><![CDATA[readership figures]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=86230</guid>
		<description><![CDATA[It's the perennial question for publishers and advertisers; which is more important: circulation -- the number of copies of your publication being sent out into the wilderness -- or readership -- the number of people actually reading it? Audit Bureau chief <b>Gordon Towell</b> weighs in.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sunday newspaper sales down</title>
		<link>http://mumbrella.com.au/newspaper-readers-lose-the-sunday-habit-5556</link>
		<comments>http://mumbrella.com.au/newspaper-readers-lose-the-sunday-habit-5556#comments</comments>
		<pubDate>Mon, 18 May 2009 05:51:37 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Links]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[newspapers]]></category>

		<guid isPermaLink="false">http://www.crikey.com.au/?p=59252</guid>
		<description><![CDATA[According to ABC figures, Sunday newspaper sales are down in virtually every state.]]></description>
		<wfw:commentRss>http://mumbrella.com.au/newspaper-readers-lose-the-sunday-habit-5556/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Deciphering newspaper readership and circulation figures</title>
		<link>http://www.crikey.com.au/2007/09/11/deciphering-newspaper-readership-and-circulation-figures/</link>
		<comments>http://www.crikey.com.au/2007/09/11/deciphering-newspaper-readership-and-circulation-figures/#comments</comments>
		<pubDate>Mon, 10 Sep 2007 14:00:00 +0000</pubDate>
		<dc:creator>Crikey</dc:creator>
				<category><![CDATA[Media-Arts-and-Sports]]></category>
		<category><![CDATA[Audit Bureau of Circulation]]></category>
		<category><![CDATA[circulation figures]]></category>
		<category><![CDATA[circulation increases]]></category>
		<category><![CDATA[daily newspapers]]></category>
		<category><![CDATA[readership figures]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Some weeks ago I asked Steve Allen of Fusion Strategies to do some number crunching comparing circulation and readership figures of our major daily newspapers. The intention was to test how "real" circulation increases (and decreases) are, given the number of discount deals presently available, writes Margaret Simons. ]]></description>
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		<slash:comments>0</slash:comments>
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