David Gyngell is being hailed as the prodigal son with his return as Nine CEO — but one thing can be said: he’ll be better than Eddie.
6pm
Commercial networks gifted $20m of extra campaign ads
Our substantially foreign-owned free to air commercial TV industry has been given a multi million dollar bonus: permission to broadcast an extra minute of political advertising per hour in primetime during the forthcoming federal election campaign.
Media briefs and TV ratings
A temptation Eddie can’t ignore … Last night’s TV ratings.
Prime time TV advertising set to increase
The industry’s lobby group, Free TV Australia, has, very quietly, sought public comment on a plan to add an extra minute of advertising to prime time, from 6pm to midnight, seven days a week in the campaign.
