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Glenn Dyer’s TV ratings: a slow slide in ratings for new reality shows

Nine’s night in the metro markets but Seven’s in the regions, where its slate of programs (especially The X Factor, the news and Sunday Night) proved a touch more popular than in the big cities. For Ten, it was back to the bad old days with its main channel share in metro markets falling to just 8.9% and even lower in the regions where it finished on 6.8%. It finished well behind the ABC in both metros and the regions.

The Block Glasshouse topped the audience figures with 2.214 million nationally, 1.499 million metro and 715,000 regional viewers. That was a very solid result, boosted by all those room reveals and a Secret Room! (which I suppose is like an “invader” in The Bachelor on Ten this Wednesday, a device to try and boost ratings). In the case of The Block, it’s the Monday to Thursday ratings that seem to need some revving up in this series. Seven’s The X Factor could only average 1.791 million national/ 1.129 million metro/ 662,000 regional viewers for a live performance episode, which is supposed to be the ratings powerhouse of the program. The Block last nightproved more popular in every demographic than The X Factor, even in the 16 to 39 group which is supposed to be where the latter program should find its strongest support.

The ABC’s Anzac Girls shed viewers from last Sunday’s solid debut, but its ratings last night (1.340 million national/ 875,000 metro/ 466,000 regional viewers) were still solid. In the morning, ABC 1’s Insiders popped nicely for Barrie Cassidy’s second morning back from a long break — around 50,000 extra people watched in metro markets alone yesterday morning, compared to the previous month or so. Insiders had just on half a million viewers nationally, including 320,000 in the metro markets on ABC and News 24.

Network channel share:

  1. Seven, Nine (31.4%)
  2. ABC (17.8%)
  3. Ten (14.9%)
  4. SBS (4.5%)

Network main channels:

  1. Nine (24.2%)
  2. Seven (23.0%)
  3. ABC 1 (13.6%)
  4. Ten (8.9%)
  5. SBS ONE (3.6%)

Top 5 digital channels: 

  1. 7TWO (4.7%)
  2. GO (4.3%)
  3. 7mate (3.8%)
  4. Eleven (3.2%)
  5. ABC 2 (2.9%)

Top 10 national programs:

  1. The Block Glass House (Nine) — 2.214 million
  2. Nine News — 1.981 million
  3. Seven News — 1.858 million
  4. The X Factor Live (Seven)  —  1.791 million
  5. Sunday Night (Seven) — 1.606 million
  6. 60 Minutes (Nine) — 1.579 million
  7. Grand Designs Revisited (ABC) — 1.416 million
  8. ANZAC Girls (ABC) — 1.340 million
  9. ABC News — 1.272 million
  10. Castle (Seven)  — 896,000

Top metro programs:

  1. The Block Glass House (Nine) — 1.499 million
  2. Nine News — 1.325 million
  3. Seven News — 1.260 million
  4. The X Factor Live (Seven) — 1.129 million
  5. 60 Minutes (Nine) — 1.056 million
  6. Sunday Night (Seven) — 1.021 million

Losers: Ten. Back to the future, again.Metro news and current affairs:

  1. Nine News  — 1.325 million
  2. Seven News  — 1.260 million
  3. 60 Minutes (Nine) — 1.056 million
  4. Sunday Night (Seven) — 1.021 million
  5. ABC News — 828,000
  6. Ten Eyewitness News — 428,000
  7. SBS World News — 164,000

Morning TV:

  1. Weekend Sunrise (Seven)  —  335,000
  2. Insiders (ABC 232,000 + 88,000 News 24) — 320,000
  3. Weekend Today (Nine)  —  269,000
  4. Landline  (ABC) — 320,000
  5. Offsiders (ABC) —  164,000
  6. Financial Review Sunday (Nine) — 152,000
  7. The Bolt Report (Ten) — 139,000
  8. The Bolt Report repeat (Ten) — 133,000

Top five pay TV channels:

  1. Fox Footy (6.7%)
  2. Fox Sports 1 (3.0%)
  3. Fox 8  (2.4%)
  4. TVHITS!  (2.3%)
  5. LifeStyle  (2.2%)

Top five pay TV programs:

  1. AFL: Fremantle v Hawthorn (Fox Footy)  —  318,000
  2. AFL: North Melbourne v Footscray (Fox Footy) —  173,000
  3. NRL: Newcastle v Auckland (Fox Sports 1) —  164,000
  4. ED & Derm’s Big Week in Footy (Fox Footy)  —  127,000
  5. EPL: Liverpool v Southampton (Fox Sports 1) —  117,000

*Data © OzTAM Pty Limited 2013. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) and network reports.

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