Double Fantas all round for the remaining employees of the Ten network, victory at last in the ratings in metro markets (in the regionals it was Seven from Ten and Nine in a very close All People finish, while Nine won the main channels from Seven and then Ten). Ten did well, thanks to MasterChef and then the first night of coverage of the Commonwealth Games (Ten and ONE), which is hugely ironic because executive chairman and CEO Hamish McLennan hasn’t been backward in making it clear in background briefings that he didn’t want them.
Now he’s stuck with them and if Ten continues to win more nights (tonight might be tough against the NRL and the AFL, Sunday and Monday will be tough), then he will have some cash to pay the soft drink bills, rather than putting the Fantas on Lachie Murdoch’s credit cards. And we are stuck with more shouting and yelling masquerading as sports commentary (why does Ten always go for the loud callers?) and the Australian triumphalism! But it wasn’t all great news for Ten — Family Feud’s 489,000 metro viewers last night was the lowest in the two nine nights it’s been on air.
MasterChef Australia topped the metros and ran second nationally thanks again to weak support in the regions, with 1.543 million national/ 1.171 million metro/ 372,000 regional viewers, and the Masterclass averaged 1.169 million national/ 882,000 metro/ 286,000 regional viewers. The evening Commonwealth Games coverage on Ten had 1.353 million national/ 912,000 metro/ 441,000 regional viewers. The evening coverage on ONE had 871,000 national/ 543,000 metro/ 328,000 regional viewers and the late evening coverage on Ten had 630,000 national/ 438,000 metro/ 192,000 regional viewers. All encouraging for Ten, but its a long coverage and when the athletics start the audience drops off, as it did for Nine with the Olympics and for Seven (and in the Sochi Winter Olympics in February for Ten). So enjoy the double rations of Fanta while you can, Tensters.
Network channel share:
Network main channels:
SBS ONE (?%)
Top 5 digital channels:
Top 10 national programs:
Nine News — 1.622 million
MasterChef Australia (Ten) — 1.543 million
My Kitchen Rules (Seven) — 2.171 million
Seven News — 1.397 million
Commonwealth Games Evening (Ten) — 1.353 million
Home and Away (Seven) — 1.336 million
ABC News — 1.208 million
MasterChef Masterclass (Ten) — 1.169 million
Nine News 6.30 — 1.084 million
The Big Bang Theory repeat episode 2 (Nine) — 1.030 million