tip off

Glenn Dyer’s TV ratings: Commonwealth Games a win for Ten

Double Fantas all round for the remaining employees of the Ten network, victory at last in the ratings in metro markets (in the regionals it was Seven from Ten and Nine in a very close All People finish, while Nine won the main channels from Seven and then Ten). Ten did well, thanks to MasterChef and then the first night of coverage of the Commonwealth Games (Ten and ONE), which is hugely ironic because executive chairman and CEO Hamish McLennan hasn’t been backward in making it clear in background briefings that he didn’t want them.

Now he’s stuck with them and if Ten continues to win more nights (tonight might be tough against the NRL and the AFL, Sunday and Monday will be tough), then he will have some cash to pay the soft drink bills, rather than putting the Fantas on Lachie Murdoch’s credit cards. And we are stuck with more shouting and yelling masquerading as sports commentary (why does Ten always go for the loud callers?) and the Australian triumphalism! But it wasn’t all great news for Ten — Family Feud’s 489,000 metro viewers last night was the lowest in the two nine nights it’s been on air.

MasterChef Australia topped the metros and ran second nationally thanks again to weak support in the regions, with 1.543 million national/ 1.171 million metro/ 372,000 regional viewers, and the Masterclass averaged 1.169 million national/ 882,000 metro/ 286,000 regional viewers. The evening Commonwealth Games coverage on Ten had 1.353 million national/ 912,000 metro/ 441,000 regional viewers. The evening coverage on ONE had 871,000 national/ 543,000 metro/ 328,000 regional viewers and the late evening coverage on Ten had 630,000 national/ 438,000 metro/ 192,000 regional viewers. All encouraging for Ten, but its a long coverage and when the athletics start the audience drops off, as it did for Nine with the Olympics and for Seven (and in the Sochi Winter Olympics in February for Ten). So enjoy the double rations of Fanta while you can, Tensters.

Network channel share:

  1. Ten (31.4%)
  2. Nine (24.0%)
  3. Seven (22.7%)
  4. ABC (15.7%)
  5. SBS (6.3%)

Network main channels:

  1. Ten (20.4%)
  2. Nine (17.9%)
  3. Seven (15.1%)
  4. ABC (11.5%)
  5. SBS ONE (?%)

Top 5 digital channels: 

  1. ONE (7.4%)
  2. 7TWO (4.4%)
  3. GO (3.7%)
  4. Eleven (3.5%)
  5. 7mate (3.3%)

Top 10 national programs:

  1. Nine News  — 1.622 million
  2. MasterChef Australia (Ten) — 1.543 million
  3. My Kitchen Rules (Seven)  —  2.171 million
  4. Seven News  — 1.397 million
  5. Commonwealth Games Evening (Ten) — 1.353 million
  6. Home and Away (Seven) — 1.336 million
  7. ABC News — 1.208 million
  8. MasterChef Masterclass (Ten) — 1.169 million
  9. Nine News 6.30  — 1.084 million
  10. The Big Bang Theory repeat episode 2 (Nine) — 1.030 million

Top metro programs:

  1. MasterChef Australia (Ten) — 1.171 million
  2. Nine News — 1.151 million
  3. Nine News 6.30 — 1.084 million
  4. Seven News — 1.065 million

Metro news and current affairs:

  1. Nine News  — 1.151 million
  2. Nine News 6.30  — 1.054 million
  3. Seven News  — 1.065 million
  4. Seven News/ Today Tonight — 931,000
  5. A Current Affair (Nine)  —  876,000
  6. ABC News  —  828,000
  7. 7.30 (ABC) — 645,000
  8. The Project 7pm (Ten) — 592,000
  9. Ten Eyewitness News — 574,000
  10. The Project 6.30pm (Ten) — 466,000

Morning TV:

  1. Sunrise (Seven)  —  330,000
  2. Today (Nine)  —  271,000
  3. The Morning Show (Seven) — 181,000
  4. Mornings (Nine) — 104,000
  5. News Breakfast (ABC  55,000 + 41,000 on News 24) — 96,000
  6. Studio 1o (Ten) — 70,000

Top five pay TV channels:

  1. Fox 8  (2.5%)
  2. TVHITS!  (2.3%)
  3. LifeStyle  (2.0%)
  4. UKTV (1.7%)
  5. A&E (1.6%)

Top five pay TV programs:

  1. AFL:360 (Fox Footy)  —  77,000
  2. Village Vets Australia (LifeStyle) —  63,000
  3. Coronation Street  UKTV) —  53,000
  4. Selling Houses Australia (LifeStyle)  —  51,000
  5. Sterlo (Fox Sports 1) —  45,000

*Data © OzTAM Pty Limited 2013. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) and network reports.

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