Channel Ten can’t muster the numbers to beat a very average line-up on the ABC. And My Kitchen Rules is still rating its socks off.
The Glenn Dyer breakdown: Sorry for yesterday’s interruption, IT gremlins got me at last. My Kitchen Rules ruled on Monday night, and again last night. Monday night it had more than 2.1 million people in the metro markets and over 3.1 million nationally. Last night more of the same as MKR averaged 2 million in the metros and 3 million nationally. These are fabulous, dominant figures and mean Seven has already won week three of 2013 ratings, especially with the program back up again tonight and tomorrow night. Seven won dominantly in regional areas as well, backing up its victories on Monday night.
Packed To the Rafters had more than 1.4 million and 2.1 million national viewers and is outperforming Revenge on Monday nights. It is now leveraging off having a MKR lead-in.
Nine struggled valiantly in second (no doubt dreaming of the revenge it projects from the return of The Voice), Ten slipped on a night when it shouldn’t, as MasterChef: The Professionals averaged 452,000 metro (after 433,000 on Monday) viewers. It had 607,000 national viewers last night, not much better than Monday.
Nine News won the metros, as did A Current Affair. But nationally Seven News got up thanks to the usual solid figures in regional WA and Tasmania. A Current Affair beat Today Tonight nationally to square the night for the big two networks. But Today Tonight lost heavily in Melbourne by more than 110,000. Today beat Sunrise in the metros, but Sunrise reversed that in the national figures with a bigger regional audience. And Nine’s Mornings slipped past the usually dominant The Morning Show from Seven at 9am. At The Movies is revelling in its new night and earlier timeslot on ABC1, it had 483,000 metro viewers (more than MasterChef: The Professionals, please note) and 661,000 nationally.
Foreign Correspondent with a Lisa Millar story on Americans and their obsession with guns and constitutional rights averaged more than 600,000 metro viewers and also beat MasterChef: The Professionals. There is a big message in that for Ten and for the News Corp production arm, Shine, in those figures. Yes, many of the viewers watching the ABC are older than Ten’s target demos, but quite a few are in the upper age groups of the 18 to 49s and are interested in ideas and events beyond a cooking show that is losing its credibility with its core viewers.
Tonight: Seven has MKR, then starts back-to-back episodes of Last Resort at 8.40pm until 10.30pm to run off the remaining 12 episodes of this US series, which was once thought to be a possible biggie for 2013. Nine has The Block All Stars. Ten has Mr and Mrs Murder’s second episode. The ABC has Shaun Micallef”s Mad As Hell to warm us up before he flits over to Ten for Mr and Mrs Murder. Ten has axed Glee after its plunge in the ratings at 7.30pm and returned repeats of Modern Family for an hour (the fresh episodes of the new series aren’t doing all that well on Sunday nights).
The top 10 national programs (metro and regional combined):
My Kitchen Rules (Seven) — 3.056 million.
Packed To The Rafters (Seven) — 2.151 million.
Seven News — 1.816 million.
Nine News — 1.802 million.
The Block All Stars (Nine) — 1.802 million.
The Big Bang Theory (Nine) — 1.610 million.
Home and Away (Seven) — 1.452 million.
ABC1 News — 1.304 million.
A Current Affair (Nine, 1.278 million).
Today Tonight (Seven) — 1.304 million.
The metro winners:
My Kitchen Rules (Seven, 7.30pm) — 2.078 million.
Packed To The Rafters (Seven, 8.40pm) — 1.412 million.
The losers: Ten, squeezed badly, again. It should have really beaten the ABC’s average Tuesday line-up into third spot. MasterChef: The Professionals was thrashed by the ABC, and absolutely thrashed from 7.30 to 8.30pm.Metro mews and current affairs: Nine News and A Current Affair did the job with solid east coast performances.
Nine News (6pm) — 1.231 million.
Seven News (6pm) — 1.205 million.
A Current Affair (Nine, 6.30pm) — 1.106 million.
Today Tonight (Seven, 6.30pm) — 1.020 million.
ABC1 News (7pm) — 978,000.
Ten News(5pm) — 725,000.
7.30 (ABC1) — 669,000.
Foreign Correspondent (ABC1, 8pm) — 605,000.
The Project (Ten, 6.30pm) — 459,000.
Ten Late News (10.30pm) — 235,000.
Insight (SBS ONE, 8.30pm) — 178,000.
Dateline (SBS ONE, 9.30pm) — 171,000.
SBS ONE News (6.30pm) — 149,000.
Lateline (SBS ONE, 10.30pm) — 137,000.
The Business (ABC1, 11.05pm, rot) — 93,000 + 30,000 on News 24.
SBS ONE Late News (SBS ONE, 10.30pm) — 92,000.
The Drum (News 24, 6 - 6.45 pm) — 41,000.
In the morning:Today won yesterday after Sunrise won Monday. It’s getting close in the early morning. Mornings crept past The Morning Show for another Nine win in the morning.
Metro free to air: Seven (three channels) won with a share of 36.4% from Nine (three channels) on 25.7%, the ABC (four) was on 16.3%, as was Ten (three). SBS (three) ended with 5.3%. Seven leads the week with 34% from Nine on 27.8%, the ABC is on 17.2% and Ten is on 16.6%.
Main channels: Seven won with a share of 29.6% from Nine on 20.75, ABC1 was on 12.2%, Ten was on 11.8%, and SBS ONE ended with 3.75. Seven leads the week with 27.4%, from Nine on 21.9%, ABC1 is on 13% and Ten is on 11.8%.
Metro digital: Last night 7mate won with a share of 3.5% from 7TWO on 3.3%, ABC 2 was on 2.6%, GO was on 2.5%, Gem was on 2.4%, Eleven was on 2.3%, ONE was on 2.2%, SBS ONE was on 1.1%, ABC 3 and News 24 were on 0.7% each and NITV ended with 0.1%. The 11 channels had a free-to-air share last night of a low 21.8%. GO leads the week on 3.5% from 7TWO with 3.4% and 7mate on 3.2%.
Metro including pay TV: Seven (three channels) won with a share of 30.7% from Nine (three channels) on 21.6%, the ABC (four) was on 13.7%, as was Ten (three). SBS (three) ended with 4.5%. The 16 free-to-air channels had a total viewing share last night of 86.4%, with the five main channels on 65.8% and the 11 digital channels on a low 18.6%.18.6%. The 100-plus channels on Foxtel gave pay TV a share last night of 13.6%.
The top five pay TV channels were:
Fox 8 — 2.5%.
TV 1 — 2.4%.
LifeStyle — 2%
UKTV — 1.8%.
FX — 1.5%.
The five most-watched programs on pay TV were:
The Walking Dead (FX) — 128,000.
The Simpsons (Fox — 76,000.
Family Guy (Fox — 73,000.
Cricket: India Australia first Test (Fox Sports 3) — 73,000.
The Simpsons (Fox — 70,000.
Regional: Prime/7Qld (three channels) won with a share of 36.7%, from WIN/NBN (three) on 26.7%, the ABC (four) was on 15.8%, SC Ten (three) was on 15.6% and SBS (three) ended with 5.1%. The main channels were won by Prime/7Qld with 29.9%, from WIN/NBN on 19.8%, ABC1 and SC Ten ended with 11.2% each. The digital were won by 7TWO with 4.1%, from GO with 3.7% and Gem on 3.2%. The 11 digital channels had a free-to-air share last night of 24.1%. Prime/7Qld leads the week on 35.2%, and has it won already, from WIN/NBN on 28.5%, the ABC on 17.4% and SC Ten on 14.7%.
The five most-watched programs in regional markets were:
My Kitchen Rules — 978,000.
Packed To the Rafters — 639,000.
Seven News — 611,000.
Nine News — 579,000.
The Block -- 537,000.
Major metro markets: A clean sweep (overall and the main channels) for Seven in all five metro markets. Nine was second and Ten was third (overall and the main channels in Adelaide and third overall in Perth. ABC1 was third in Perth and in Brisbane, Sydney and Melbourne where the ABC was also third overall. But 7mate won Sydney and Brisbane, 7TWO won Melbourne and Adelaide, while ONE won the digitals in Perth. Seven leads Nine and the ABC in Sydney and Melbourne, elsewhere it is Seven from Nine and Ten.
(All shares on the basis of combined overnight 6pm to midnight all people)