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Seven weathers a win, thanks to Home & Away’s perfect storm

The Winners: Seven’s night as The X Factor again was the difference. Body of Proof on Seven at 8.30pm, 936,000.

Nine’s 90 minutes of The Farmer Wants a Wife averaged 962,000 from 7pm. Nine’s Rescue Special Ops, also at 8.30pm, 854,000.

Can of Worms finale at 8.430pm, 870,000. Solid.  Good News World on Ten at 9.30pm 590,000.

The ABC’s Q&A from 9.35pm 587,000.

  1. The X Factor (Seven) (7.30pm) — 1.475 million
  2. Seven News (6pm) — 1.309 million
  3. Home and Away (Seven) (7pm) — 1.208 million
  4. Today Tonight (Seven) (6.30pm) — 1.203 million
  5. Nine News (6pm) — 1.075 million
  6. A Current Affair (Nine) (6.30pm) — 1.062 million

The Losers: The Renovators on Ten at 7.30pm, 745,000.

News & CA: Seven News and TT lost Sydney to Nine News and ACA.

Hot Seat with 603,000 viewers nationally beat Seven’s Deal Or No Deal at 5.30pm with 530,000, but in Sydney it was 180,000 to 133,000, or more than half the national winning margin.

Seven News and TT won the rest.

  1. Seven News (6pm) — 1.309 million
  2. Today Tonight (Seven) (6.30pm) — 1.203 million
  3. Nine News (6pm) — 1.075 million
  4. A Current Affair (Nine) (6.30pm) — 1.062 million
  5. ABC News (7pm) — 957,000
  6. The 7PM Project (Ten) (7pm) — 784,000
  7. Australian Story (ABC) (8pm) — 771,000
  8. 7.30 (ABC) (7.30pm) — 676,000
  9. Four Corners (ABC) (8.30pm) — 625,000
  10. Media Watch (ABC) (9.15pm) — 624,000
  11. Q&A (ABC) (9.35pm) — 587,000
  12. Ten News (5pm) — 563,000.
  13. 6.30 with George Negus (Ten) (6.30pm) — 447,000
  14. Lateline (ABC) (10.30pm) — 274,000
  15. Late News/Sports Tonight (Ten) (10.30pm) — 231,000
  16. SBS News (6.30pm) — 182,000
  17. Lateline Business (ABC) (11.05pm) — 120,000
  18. SBS News (9.30pm) — 100,000

In the morning:

  1. Sunrise (Seven) (7am) — 417,000
  2. Today (Nine) (7am) — 325,000

The Stats:

  • FTA: Seven (3 channels) won with a share of 31.5% from Nine (3) on 26.1%, Ten (3) was on 20.2%, the ABC (4) was on 16.9% and SBS (2) was on 5.3%. Seven leads the week with 33.4% from Nine on 28.5% and Ten with 18.5%.
  • Main Channel: Seven won with a share of 23.2% from Nine on 19.1%, Ten was on 14.9%, ABC 1, 13.2% and SBS ONE on 4.7%. Seven leads the week with 26.1% from Nine on 22.4% and Ten on 13.4%.
  • Digital: 7TWO won with a share of 4.6% from GO with 4.3%, 7mate was on 3.8%, Eleven was on 3.6%, Gem was on 2.6%, ABC 2 was on 2.3%, ONE was on 1.7%. News 24 was on 0.7% and SBS TWO and ABC 3 ended with 0.6% each. That’s an FTA viewing share last night of 24.8%. 7TWO leads the week with 4.0% from GO on 3.6% and 7mate on 3.2%.
  • Regional: A bit closer than the metro markets. Prime/7Qld (3 channels) won with an overall share 32.0% from WIN/NBN (3) on 30.7%, SC Ten (3) was on 16.7%, the ABC (4) was on 15.6% and SBS (2) ended with 5.0%. The main channels were a tie with Prime/7Qld and WIN/NBN on 23.8% each, while ABC 1 and SC Ten also tied with 11.9% each. The digitals were won by 7TWO on 4.5%, with GO on 4.9% and 7mate on 3.8%. The 10 digital channels had a total FTA viewing share last night of 24.3%. Prime/7Qld leads the week on 34.7% from WIN/NBN on 31.2%.

Pay TV: Seven (3 channels) won with a share of 26.1% from Nine (3) on 21.6%, Ten (3) was on 16.8%, pay TV (200-plus channels) was on 14.6%, the ABC (4) was on 14.1% and SBS (2) ended on 4.4%. The 15 FTA channels had a total viewing share in prime time on 85.4%, with the 10 digital channels on a total of 20.7% and the five main channels on 64.7%.

The five most watched channels in pay TV homes were:

  • Fox 8 (3.6%)
  • Fox Sports 2 (2.4%)
  • Lifestyle (1.93%)
  • Nick Junior (1.83%)
  • Fox Classics (1.82%)

The five most watched pay TV programs were:

  • Australia’s Next Top Model (Fox 8); 162,000
  • AFL: On The Couch (Fox Sports 1), 132,000
  • The Simpsons (Fox 8), 129,000
  • Family Guy (Fox 8), 107,000
  • Project Runway Australia (Arena), 85,000

Major Markets: It was Seven from Nine and Ten everywhere bar Sydney where in the main channels, the ABC 1 pushed Ten out of third slot. GO won Sydney and Adelaide. 7TWO won Melbourne and Brisbane and shared Perth with 7mate. Seven leads Nine and Ten in all five metro markets.

(All shares on the basis of combined overnight 6pm to midnight All People)

Glenn Dyer’s comments: Seven’s night and the week with the strong line-up tonight. Seven’s Home and Away storm storyline paid off and boosted the metro audience by perhaps 90,000 viewers. It also boosted the regional and national audiences. But the “greatest storm” ever at Summer Bay? Surely there was a bigger one as a season ender a few years ago, or has inflation set into the climatic storm rankings? Personally, I blame global warming. It is now influencing TV storylines and ratings.

  • The X Factor again was the most-watched program nationally with 2.035 million viewers, made up of 560,000 in the regions (No.2) and 1.475 million in the five metro markets,
  • Seven News was second with 1.835 million viewers, made up of 526,000 in the regions (No.4) and 1.309 million in the metros.
  • Home and Away was third with a national audience of 1.722 million, made up of 519,000 in the regions (No.5) and 1.203 million in the regions.
  • A Current Affair was fourth with 599,000 in the regions (No.1) and 1.062 million in the metros for a national figure of 1.661 million.
  • Nine News was fifth with 1.626 million national viewers, made up of 551,000 (No.3) in the regions and 1.075 million in the metro markets.
  • The Farmer Wants a Wife was sixth with 502,000 in the regions (No.6 and down a few spots) and 962,000 in the metro markets for a national figure of 1.564 million viewers.

Tonight: The X Factor and Packed to the Rafters on Seven. Nine has shifted the local version of Top Gear Australia to 9.30 and is running a one-off crime documentary called Under Surveillance. Ten has Modern Family at 7.30. The ABC has Foreign Correspondent at 8 o’clock and SBS has Insight at 7.30. Seven’s night.

By the way, Sunday night saw another program join the Nine Network’s long list of failures in 2011: Camelot, the UK-made series about King Arthur, etc, etc, lasted just one episode.

Source: OzTAM, TV Networks reports

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