Glenn Dyer writes:|
Feb 26, 2009 12:00AM |EMAIL|PRINT
The Winners: Seven News was top with 1.427 million viewers, Australia’s Got Talent at 7.30pm next with 1.370 million. Today Tonight was third with 1.339 million and Criminal Minds at 8.30pm on Seven fourth with 1.334 million. Nine’s 7.30pm program, Farmer Wants A Wife averaged 1.184 million (think of it as a rural talent quest. It is interesting to see people a bit unvarnished). Nine News was sixth with 1.166 million and Seven’s Gangs Of Oz was seventh at 9.30pm (which it won) with 1.162 million people. Home And Away won 7pm with 1.145 million for Seven in eighth spot. Next was A Current Affair, with 1.084 million. Tenth was Nine’s 7pm repeat of Two and a Half Men with 1.065 million and 11th was Spicks and Specks at 8.30pm for the ABC with 1.050 million. Next was Nine’s 8.30pm program, The Mentalist with 1.038 million and the 7pm ABC News was 13th with 1.033 million. The Biggest Loser at 7pm averaged 939,000 and House, 871,000 for Ten at 8.30pm.
The Losers: House at 871,000 isn’t really good enough. Chandon Pictures at 9pm for the ABC, 431,000. If Spicks and Specks averaged 1.050 million (and is heading for its last season given the tiredness showing around the edges), then Chandon Pictures is a big dud, ratings or no ratings. Over 600,000 viewers left the ABC when it started after Spicks and Specks. That’s a big vote of no confidence.
News & CA: Seven News again won nationally and in every market but Melbourne, as did Today Tonight. Sydney was again a weak spot for Nine: the 7pm ABC News had more viewers, as did Seven. Nine News was strong in Melbourne (a message to Sydney, perhaps?). The 7.30 Report averaged 821,000 viewers. Lateline, 255,000, Lateline Business, 188,000. Ten News averaged 899,000; the Late News/Sports Tonight, 371,000. 6.30pm SBS News, 155,000, the 9.30pm edition, 227,000. 7am Sunrise 401,000, 7am Today, 291,000.
The Stats: Seven won All People 6pm to midnight in all demos and in all demos 6pm to 10.30pm, bar the 16 to 39 group, which Ten said it won in the commercial share battle with Nine and Seven. Seven had 32.2% (33.7%) from Nine with 26.4% (24.4%), Ten with 19.9% (20.6%), the ABC with 16.2% (16.8%) and SBS with 5.4% (4.5%). Seven won all five metro markets, but Nine leads the week with 28.7% to 28.5% for Seven. In regional areas, a win to Prime/7Qld with 33.2%, from WIN/NBN with 25.9%, Southern Cross (Ten) with 18.8%, the ABC with 14.7% and SBS with 7.3%.
Glenn Dyer’s comments: Seven had a good night, Nine’s was okay, Ten’s was weak. Seven, however, hasn’t caught Nine like it did last week. That’s because of the loss of viewers Sunday night and the higher numbers for Nine’s Oscars broadcast on Monday night from 9.30pm to midnight. Seven has been down on last week for all of the week so far. Tonight and tomorrow night should see Seven pull past Nine, but the finish in All People will be tight. The Mentalist scraped back over a million viewers at 8.30pm and is certainly a better proposition for viewers than Ten’s House, which suffers from a weak lead-in. Nine quietly buried Flashpoint, its 9.30pm program from the start of ratings (which was heavily promoted in the summer). It doubled up Cold Case with a fresh and then a repeat episode from 9.30pm to 10.30pm.
Tonight: Will Life On Mars continue dying for Ten at 9.30pm? That’s after Law and Order SVU at 8.30pm and Bondi Vet at 8pm and The Biggest Loser at 7pm to 8pm. If Life On Mars loses more viewers, that’s another 2009 dud for Ten. It has quite a few. Nine has Getaway and 20 to 1 AO and then CSI Miami. Seven has Ghost Whisperer (the show is boring, I heard her whisper). Grey’s Anatomy and Private Practice. Then Scrubs at 10.30pm. The ABC has The 7.30 Report and then Q&A and then Lateline. SBS has the usual Inspector Rex repeat at 7.30pm.